Shopper Marketing Expos - Miguel Hidalgo, México - PepsiCo
Descripción
Responsibilities:
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world.
PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes
LAY'S , DORITOS , CHEETOS , GATORADE , PEPSI , QUAKER and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+).
pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.
Our employees drive our culture.No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit.
At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes.We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice.
At PepsiCo we create a Space to be y( )u.- Align and leverage PMF expos agenda based on categories priorities.
- Align categories acceleration vision, strategy, growth drivers and trade platforms for PMF.
- Enable & development of impact stands for the different events
- Develop insights based innovation trade activation guidelines
- Develop commercial capabilities and develop playbooks to align and evolve trade marketing activation impact
Qualifications:
Key Skills
- Functional Experience: commercial experience / trade marketing / marketing
- Trade Marketing / Merchandising / Commercial Drive / Promos / shopper marketing
- Marketing / Shopper Insights
- Language: 100% Spanish & English
- Suppliers & budget management
- Connection Skills
- Team management
- Trilingual training
- Shopper knowledge interest
- Active Listenning
- Resilience
- Organization effective
- Budget controls
- Suppliers management
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