Catalyst Marketing Manager - Miguel Hidalgo, México - Nike

Nike

Empresa verificada

Miguel Hidalgo, México

hace 2 semanas

Publicado por:

Rodrigo Fernández

Reclutador de talento para beBee

Descripción

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone.

A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation.

Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

Based in CDMX, as CDMX Catalyst Marketing Manager you will be part of the CDMX Catalyst Brand Management team.

This team will be accountable for:

Humanising our brand through relationships with cultural catalysts, that create the future of sport* and energise the business and brand
Providing outstanding service and brand management for all Catalyst relationships
Engaging visionary members with future forward Catalyst concepts and ideas which reimagines the future of sport
Owning targeted creative (and extensions) to specific catalyst city needs
Fuelling our global engine with sharp, relevant insights that can seed new and future ideas

Who are we looking for?

We are looking for an experienced and talented brand marketer with a passion for and connection to CDMX culture. They are brand catalyst guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They live in a fluid world, permeating subcultures, trans versing zeitgeist, building connections with thought leaders across different mediums.

They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.

A marketer who is deliberate in acting as a laboratory, a testing ground to strategically push boundaries, incubate, test and learn to envisage and build new space for Nike and sport, when others may not see the opportunity.

They live with boundless interest, openness, passion and truth, translating the visionary language as only true insiders can do.

They guide the art and science, merging with a deft hand, a confluence of creative acumen and strategic intent to create something uniquely modern.

They contribute to the start of the chain reaction culturally.

What will you work on?

As a CDMX Catalyst Marketing Manager, you will be part of the CDMX Catalyst Brand Management function, reporting directly to the CDMX Catalyst Brand Management Manager.

In this role your core duties will include:

Create visionary marketing concepts and narratives for identified CDMX catalysts which push the boundaries of creativity and sport and advance the notion of sport culture in CDMX, permeating visionary citizens throughout the Globe.
Drive planning and execution of identified catalyst marketing concepts with internal stakeholders, managing the external catalysts in partnership with Catalyst relationship team.
Drive integration with NHBD and SNKRS team to ensure the Catalyst Brand Architecture and Catalyst Launch calendar informs the NHBD and SNKRS journey
Gather structured and continuous visionary consumer insights to allow us to better serve Visionary members in CDMX, and to feed back to APLA/Global in order to help longerterm & seasonal concepts
Partner with the Catalyst Relationships to identify and talent scout the next generation of cultural catalyst leaders in CDMX.

Who will you work with?

In this role you will work with the Catalyst Brand Management teams in CDMX, APLA and Global, always with a growth mindset to contribute towards a World-class Catalyst team.

You will work cross functionally in the CDMX office, with key partners such as sports marketing and SCI, aligning on roles & responsibilities, to bring your visionary concepts to life.

And you will of course build strong external relationships with key catalysts in the city.

The shape of your day-to-day work will vary significantly, and therefore your style and influence will have to adapt accordingly.

You must be consistently collaborative and open to the opinions and expertise of those you engage with.

What you bring to Nike?

Leadership Competencies

Essential requirements:

A minimum of 5 years' experience in brand and/or brand functional management, with ideally a strong focus on cross functional marketing.
Prior marketing experience in CDMX and a demonstrable understanding of the Visionary consumer, the city and Nike's position within it
Prior execution of cross functional brand campaigns
Prov