Shopper & Customer Marketing Coordinator Face, Lip - Ciudad de México - Beiersdorf México SA

Beiersdorf México SA

Empresa verificada

Ciudad de México

hace 2 semanas

Publicado por:

Rodrigo Fernández

Reclutador de talento para beBee

Your Tasks:

Role Purpose

Supports the analytical processes to deliver execution of the brand strategy at the point of sales by collecting and compiling the needs of all markets from the Spanish Speaking Latam region and cascading all the S&CM programs to Activation Markets

Main Accountabilities
**Planning

Support the mapping of the needs of all activation markets and incorporate it into lead mkt workstreams
Annual Business Plan/ Business reviews/ Demand Planning/

Innovation Launches:
Collect and compile data into central cluster file and cascade data to activation markets. Build reports for the cluster

Base business and innovation: Develop analysis for the base business and innovation packages for all markets in the cluster: PICOS, Selling, story, Forecasts, etc.

**Commercial operations

POSM: Ensure that all cluster markets POSM requirements are updated and that artwork/ costs are fully cascaded to activation markets
Picture Of Success: Ensure that PICOS are fully cascaded to activation markets
Pricing/ promo/ insights: Collect and compile data into central cluster file and cascade data to activation markets. Ensure that guidelines are fully cascaded to activation markets

**Customer Engagement: Direct & Indirect

Performance Management:
Collect and compile data into central cluster file and cascade data to activation markets

**Store Execution

Manage POS execution tools: Ensure that communication modules are maintained, updated and accurate
Trax: Ensure that master data is updated and accurate

Your Profile:

Knowledge, Skills and Experience

At least 2 years of experience in Marketing, Sales or Shopper Marketing/ Trade Marketing
Basic Analytical/ Financial Analysis skills required
Nielsen Tool's experience required (Scantrack & Retail)
Experience on Selling Stories creation
Pragmatic, Dynamic individual with a "hands on" style
Able to adapt, navigate and have a protagonist role in a fastpaced, highgrowth, changing environment
Good interpersonal and communication skills; team player
Organized, Energetic, Responsive, Confident and Honest
Fluent English