Alfredo Contreras Barrera

Benito Juárez, Delegación Benito Juárez

Acerca de Alfredo Contreras Barrera:

MBA, Marketing Administration. With more than 20 years of experience in sales and commercial areas. Solid experience in prospecting of new clients, development of new business, strategic commercial planning, in charge of the P&L of projects and operations, Win Win negotiations and strategic alliances, suppliers’ development, human resources, sales force training, market-based approach, market feasibility studies. Ability to look at internal and external areas of opportunity from different angles, I do not shrink back facing difficult situations.

Project management to achieve the objectives in a timely manner, with results reflected in the utility. Effective communication at all levels to standardize the service, formation of multidisciplinary work teams, with a management style in Empowerment, training and coaching to my team. Implementation of efficient processes with best practices, as well as design of performance indicators for their measurement.

As objective: Creation of strategies for a return on investment to shareholders (IRR/TIR). Focused on achieving the highest EBITDA for the company.

Experiencia

COBA Media Commercial Director- Partner
Televisa New Businessess Director
Reforma (Newspaper) Sales Coordinator (Advertising)

Educación

Marketing Administration, MBA Universidad Intercontinental 2000 - 2002
Bachelor's Degree: Business Administration Universidad Intercontinental, 1993 - 1998