Alicia Briseño

Motivated and results-driven Marketing and Mechatronics student with a strong foundation in customer success, logistics, content moderation, and quality analysis. Proven track record in optimizing processes, enhancing customer satisfaction, and leading cross functional teams to achieve strategic goals. Adept at delivering impactful results and adapting to dynamic environments

TikTok Quality Assurance Analyst Oct 2023 

• Present Optimization of Metrics: Enhanced CGVR accuracy (95% to 100%) and TCOR (83.6% to 97.14%) for key projects such as M2M and Misleading AI. 
• Leadership and Training: Trained new team members and organized workshops, boosting team metrics and cohesion. Project Management: Coordinated global transitions across teams (Dublin, Mexico, India, Lima, and Bogotá), improving accuracy and operational alignment. 
• Strategic Projects: Implemented replicable process improvements, achieving measurable success in critical projects. 

TikTok Content Moderator Jul 2022 - Oct 2023 

• Performance Improvement: Elevated content moderation accuracy from 75% to 90%, maintaining an AHT below 12 seconds. 
• Process Optimization: Spearheaded advancements in deceptive content and Fact Check queues by developing tool and policy feedback. 
• Recognitions: Earned "Best Performer" (Spot Bonus) and "ByteStyles Champion" awards for operational excellence. Mentorship: Guided new team members through shadowing sessions to enhance quality assurance processes. 

YOMobile Logistics and Quality Assurance Coordinator Sept 2021 - Jun 2022 

• Process Design: Implemented efficient procedures from scratch, optimizing departmental operations. 
• Operational Management: Increased daily order capacity from 250 to 800 through optimized production and logistics planning. 
• Quality Control: Implemented measures to identify and reduce fraudulent or duplicate orders. 
• Customer Service: Resolved logistical inquiries with a satisfaction rate above 90%. Team 
• Leadership: Managed and motivated a 4-member team to meet and exceed key objectives. 

YOMobile Customer Success Analyst Customer Apr 2021 - Sept 2022

• Satisfaction: Consistently maintained weekly satisfaction scores above 80%. 
• Ticket Management: Resolved 150+ customer tickets daily with a focus on quality service. 
• Recognition: Received 5+ positive reviews weekly in AppStore and PlayStore.

• Marketing IPN 2024 
• Inbound Marketing Hubspot Academy 2019 
• Mechatronics Engineering Universidad Panamericana 2019