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Torreón
Guillermo Serrano Cruz

Guillermo Serrano Cruz

Controller/Finance

Contabilidad / Finanzas

Torreón, Torreón

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Acerca de Guillermo Serrano Cruz:

Result-driven executive with a 19-year career. Helping the financial, competitive, and operational performance of manufacturing companies. Out-of-the box thinker who challenges the status quo, always aware of the larger picture.  Stays calm in high-pressure situations and does what it takes to resolve tough financial and operational problems to get the job done. Fluent in English and Spanish.

Career highlights: 
- USD $2 M savings
- Decrease 1% waste level in 5 months. 
- Discover a fraud of $2 M (MXP) from several executives of the company. 
- Exceeded Operating Profit over Budget at least 2% in the last 4 years. 
- Secure 90% of the investments with a contract. 
- Finish external audit without any adjustments. 
- Moved month closing date from day 4 to day 1, thanks to administrative improvements performed.

Experiencia

Accomplishments:
• $50k USD monthly savings applying new measurement procedure. 
• Accounts receivable balance due decrease from 7 to 2 months.
• Update general accounting that was 8 months past due.
• Creation of a Corporate P&L and P&L per gas station (9)
• New accounting structure definition
• Update taxes from 8 months past due.
• New system’s implementation.

Educación

Universidad la salle

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