Jorge Alfredo Hernandez Morales

Proactive & result oriented professional  with over 22 years of experience in the Manufacturing, Quality & New Product Introduction. I have successfully led multidisciplinary teams to achieve key process indicators with the highest quality standards trough several businesses such as  of Lighting Solutions, Automotive & Electronics. 

My leadership style fosters communication, team work, decision making & coaching with a demonstrated ability to work under pressure, which creates a development oriented environment for my team in order to exceed customer satisfaction.

AcuityBrands (April 2016 – November 2024)

Sr. Focus Factory Manager (January 2022 – November 2024 )

• Lead an 8 people staff & 160 people crew for the brands of Mark Architectural Lighting troffers & Lithonia Lighting downlights.
• Owner of business unit KPI’s (Safety, Quality, Delivery, Inventory, Productivity & Engagement).
• Present focus factory KPI,s to VPs, Product Directors & Managers on monthly operations review.
• Encourage continues improvements for assembly cell stations, material flow & warehouse racks to achieve 50% reduction on EHS reports. 
• Trigger reduction of QA costs, customer claims & scrap through smart cell initiatives as vision boxes, traceability, SW programmers & testers.
• Achieve 95% service of manufacturing & ship promise compliance, inventory reduction & cost savings  through value added engineering projects & development of new suppliers with local and corporate sourcing teams.
• Achieve 2% monthly basis productivity increase for 2 consecutive years through lean manufacturing & advance manufacturing  principles.

Achievements:
• $1.33M USD Late Backlog reduction from $ 1.4M USD to $ 70K USD in 6 months.
• Productivity increase up to 40%, achieving $ 140K USD daily rate in 12 months.
• Successful Launch & 98% OTD on 141 Bay St, H&M, Walmart, Mastercard, Wells Fargo  Projects & Design Select program.
• $ 300K USD Inventory reduction from $ 1.8M USD to $ 1.5M  USD in 12 months.
• Two year consecutive 98% Engagement score card.
• Nurture & Promote internal Talent ( 2-Sr. Planner Buyers, 1- Production Coordinator, 8- Cell Leaders & 4- Planner Buyer Interns).

PMD Specialist Design Leader (February 2019 – January 2022)

• Primary contact of NPI projects for Product Directors/ Managers, Focus Factory Managers  & New Product Development engineering.
• Lead weekly meetings reviews among Product Managers, Focus Factory teams & NPD engineering for launch approval.
• Lead cost reduction, continues improvements & design for X initiatives (X=Manufacturing, Quality & Safety).

Achievements:
• Successful transfer/ramp up of Mark Architectural Lighting’s Pendant Surface Wall (PSW) Portfolio from Minesota Production Facility.
• Successful launch of NPI from Mark Architectural Lighting’s Slot1, PSW redesign, Peerless’ Renna & Bruno redesign + integral drivers.
• Elimination of missing parts manufacturing complaints through the implementation of traceability & shadow board initiatives.

Sr. Product & Quality Engineer (April 2016 – February 2019)

• Primary contact for post sales & customer care teams.
• Lead weekly meetings to follow up focus factory QA costs / indicators, continues improvement & scrap reduction.
• Lead Customer focus team to deliver complete A3/8D reports for customer complaints & warranty analysis.
• Lead implementation of engineering changes.
• Create & update QA documents such as: critical to quality/criteria, QA alerts, visual aids, DFMEAs, PFMEAs & first article inspections. 
• Manage QA complaints of both internal & external suppliers ( press break, hard tool, casting, machining, welding, painting & electronics)
• Lead NPI projects and production ramp up.

Achievements:
• Successful transfer/ramp up of Mark Architectural Lighting’s Slot Recessed Portfolio from Edison Production Facility. 
• Successful Launch of Atlanta Hartsfield-Jackson International Airport & Target’s Indoor Positioning Sensors products.
• Elimination of wrong product shipped manufacturing complaints through the implementation of pack out scanning on traceability system.
 
Preh (September 2007 – April 2016)

Quality Production & Customer Service Engineer (October 2013 – April 2016)
• Primary contact for customer Ford: incoming QA, STAs, Program Managers & resident engineers. (Globally: North America, Europe & Asia).
• Lead customer focus team to deliver 24Hr initial response & complete A3/8D reports for customer complaints & warranty analysis.
• PPAP Submission, product audit & monitor customer specific requirements.
• Lead implementation of engineering changes for QA department for internal & external suppliers.
• Create update & standardize QA documents such as: auto controls, QA alerts, visual aids, DFMEAs, PFMEAs & first article inspections.
• Lead weekly meetings to follow up plant´s KPIs & continues improvement.
• Manage QA complaints for raw material of both internal & external suppliers (molding, machining, welding, painting, laser etching & electronics).

Achievements:
• Successful Launch of  Ford (Fussion-CD391 MID Mech, Edge CD539 MID & Base, Lincoln Continental- D544 Rear Aux, &  Lincoln MKZ-CD533 Mech MY17).  

Process Engineer (September 2007 – October 2013) 
• Develop assembly cell design according: safety standards, material flow, visual management & ergonomics.
• Create & update documentation such as work Instructions, visual aids, flow diagrams, lay outs & PFMEAs. 
• Provide training for assembly operators & line leaders during transfer & safe launch process.
• Create & update SAP routings, based on cycle time improvements thru lean manufacturing principles, line balancing & waste reduction.
• Process improvements per implementation of tools & fixtures for assembly operations & analysis station.
• Continues improvements initiatives thru lean Principles & optimization of error proofing devices (Poka Yokes).
• Lead implementation of engineering changes for engineering department.

Achievements:
• Successful Launch of  Ford (Fussion-CD391 Base & MID Touch ,  Lincoln MKZ-CD378, Lincoln MKT D472 Rear Aux, Mustang RCCM, F-150-P415 SZM/DATC & RCCMs).

Celestica (December 2004 – September 2007)

Manufacturing / Product Engineer (March 2006 – September 2007)
• Develop product process flow & line lay out.
• Create & update documentation such as work Instructions, visual aids, flow diagrams, lay outs & PFMEAs.
• Create & update shop floor system routings and labeling set up.
• Waste reduction based on quality tools and lean principles.
• Implement lean manufacturing improvements thru kaizen workshops, implementation of tools & fixtures for assembly operations. 
• Implementation of engineering change orders & deviations.
• New product introduction & component validations for customer Radisys (medical chassis) & SUN Micro Systems (servers).

Engineering Changes Coordinator (December 2004 – March 2006)
• Analysis of customer’s ECO information , quote engineering effort and raw material in order to define implementation date.
• Coordinate weekly meetings with customer focus teams and customers to review ECO progress.
• Monitor raw material & WIP inventory with customer focus teams in order to avoid obsoletes & missing target dates.
• Review test and process modifications (jigs, tooling & documentation) with responsible engineers.
• Support product & manufacturing teams on pilot runs for customers: Rockwell, Sensormatic, Honeywell, Cummins, Sony Ericsson & Radisys). 
 

College: Universidad Autónoma de Nuevo León (UANL) – Facultad de Ciencias Químicas 
Mayor: Industrial Engineering (1999- 2003)