Jorge Luis Morales Martinez

As a Mathematician and Data Scientist, I stand out in the business world for my constant dedication and ability to identify opportunities for improvement through technology. My focus is on proposing innovative solutions that save time, resources and costs, thus driving greater efficiency in processes. Thanks to my expertise in understanding business needs and objectives, as well as in operating technology tools, I can effectively translate business requirements and challenges into technical solutions and vice versa. This capability allows me to act as a bridge between business and technical teams, ensuring smooth communication and effective alignment. One of my key strengths lies in my ability to ensure effective communication and alignment between the parties involved, resulting in successful initiatives and optimal performance. My profile as a Data Scientist allows me to apply my analytical and technical skills to generate successful results and maximize performance in the business environment

Como Matemático y Científico de Datos, destaco en el mundo empresarial por mi constante dedicación y capacidad para identificar oportunidades de mejora a través de la tecnología. Mi foco está en proponer soluciones innovadoras que ahorren tiempo, recursos y costes, impulsando así una mayor eficiencia en los procesos. Gracias a mi experiencia en la comprensión de las necesidades y objetivos empresariales, así como en el manejo de herramientas tecnológicas, puedo traducir eficazmente los requisitos y retos empresariales en soluciones técnicas y viceversa. Esta capacidad me permite actuar como puente entre los equipos empresariales y técnicos, garantizando una comunicación fluida y una alineación eficaz. Uno de mis principales puntos fuertes reside en mi capacidad para garantizar una comunicación y una alineación eficaces entre las partes implicadas, lo que se traduce en iniciativas de éxito y un rendimiento óptimo. Mi perfil como Data Scientist me permite aplicar mis habilidades analíticas y técnicas para generar resultados exitosos y maximizar el rendimiento en el entorno empresarial 

Mercadotecnia Ideas y Tecnología (MITEC)
01/2021 - 01/2024
Ciudad de México, México
Performed in-depth data analysis, which informed the various product development teams and led to the launch of several product features.
I worked closely with the product team to adapt the machine learning models, achieving a 94% accuracy rate in customer recommendations.
I used predictive analytics techniques to anticipate the company's evolution in different areas and identify high-impact actions at lower cost.
I participated in the creation of a solution that monitors several key indicators of interest and issues alerts in real time based on behavior.
I pioneered a predictive model for fraud and chargeback analysis that influenced strategic decisions and increased the fraudulent transaction prevention rate by 90%.
Improved customer segmentation strategy by introducing a transactional data-driven approach.

Senior Development and Consulting
Garrido Licona y Asociados S. C
01/2020 - 01/2021
Ciudad de México, México
Created comprehensive reports and dashboards that provided actionable insights for stakeholder decision-making.
A CFDIS vs. accounting information reconciliation process was automated, which allowed us to identify discrepancies and resolve potential problems in a timely manner, achieving a 40% reduction in time.
I held the position of Per Diem Analysis Manager for a client, where I conducted a thorough review of the associated expenses. As a result of this analysis, I presented strategic recommendations to senior management with the objective of optimizing expenses and improving efficiency in the allocation of resources. These implemented measures resulted in a 30% reduction in costs and a more effective allocation of available resources.

PhD in Applied Mathematics
University of Guanajuato
01/2015 - 01/2019
Guanajuato, Guanajuato, México
Thesis: “Multifractal analysis of rainfall dynamics”. Cum Laude
Master of Science with a major in Probability and Statistics
Mathematical Research Center - CIMAT
01/2013 - 01/2015
Guanajuato, Guanajuato, México
Thesis: “Design of Accelerated Life Test Plans”.
Bachelor in Mathematics
Central University “Marta Abreu” de Las Villas.
01/2002 - 01/2007
Cuba
Thesis: “Time series of electricity and oil consumption in Villa Clara. Models and forecasts”. Gold title