Leonel Muñoz

Professional Purpose

Through an energetic and respectful constructive style, with professional ethics and guided by the company's objectives: To exercise leadership and direction in the administration, with a clear vision, through the design and execution of effective strategies for each business area, making use of financial, administrative and legal tools, guaranteeing efficient operational elements as well as adequate administrative and informational procedures, to make timely decisions that allow to increase the profitability of the investments, creating value in the business in the optimal time and consolidate my career as a financial manager and international business director.

With experience in negotiation, strategic planning and work team management, analysis of financial and market information, with successful investment and financing decisions, in order to achieve maximum capital wealth and efficient management of materials, capital and human resources channeled to different investments to provide security and surplus value, taking advantage of the opportunities offered by the different global markets today as well identifying trends for business innovation.

MBA Master in Business Administration specialization in Finance Degree in Public Accountancy:

Graduated with academic excellence from the University of Guadalajara, with more than 20 years of experience in negotiation, decision making, design and implementation of investment strategies and market expansion, Implementation of internal controls through a process integration values and objectives in the management of the company. Participating directly in the design and execution of strategies, policies and procedures to guarantee the achievement of specific objectives, starting from important basic aspects: 1) Effectiveness and efficiency of operations; 2) Reliability of financial reports, and 3) Compliance with laws and regulations involved in administrative and tax accounting actions. Implementing accounting systems and policies for the preparation and analysis of financial statements according to NIF, IFRS and GAAP, Execution of budget control and cost systems. With significant achievements and extensive experience in strategic planning, negotiation, and medium and long-term investment project management. Design and execution of financial-fiscal strategies. Analysis and reduction of costs of production and operation, management of cash flow and implementation of information systems and solid internal controls. Experience in personnel management and self-motivated work teams with efficient results. Relationship with clients, investors and audit firms (PWC, Deloitte, KPMG and local audit firms) Analysis of financial statements and Mergers and Acquisitions processes. Increase, development and management of client and investment portfolios. Experienced in analysis and design of investment strategies in global financial markets and implementing online payment methods involving national and international financial institutions (Mexico, Central America, Hong Kong, USA).

Professional Experience

Oct 2022– Actual KISONGUI TECH
Kisongui Tech, S.A.
CEO
Great business and innovative vision. Analytical capacity for decision making,. Leadership anda management of teams. Talent recruitment. Negotiation skills. Ability to motivate provide innovative ideas and solutions in all the areas for today ́s business challenges.

Set the company ́s long term direction, Stablish the vision and purpose of the company

Build a healthy business culture, establising insurmountable values and aply then in the entire organization.

Strategic planning of resouces in order to balance for their application and achieving the objetives of the company.

Jun 2008 – Actual VARADUZ NETWORK
Waraduz Consultant, S.C.
Consulting CFO
Financial analysis, tax, accounting and business strategy consulting in different investment projects for markets in Asia, Central America, South America and the United States, developing in detail the annual budget, participating in the formulation of forecast results and evaluating the correct application of principles (GAAP and IFRS).

Evaluating the clients current assets and investments are the best use of the client ́s excess working capital, by looking at return on investment (ROI) and comparisons with other ways the company might utilize its cash flow for other possible investments.

Gauging the clients overall financial health, by using key financial models and ratios according to their industry.

Evaluating the cost-efficiency of each clients department.

Creating, updating, and maintaining financial models and detailed forecasts of the clients future operations

Nov 2012 – Jan 2018 Amco International
INTERNATIONAL EDUCATION SERVICES LLC
CFO
Management and execution of the company's daily financial, accounting and administrative functions, including but not limited to budgets and projections, working capital management, cost analysis, long-term financial planning, ERP system implementation.

In charge of internal controls of income and expenses. Direction of the corporate financial and administrative team made up of 8 professionals with different profiles. Key member of the leadership, solving the economic, legal and administrative challenges, as well as making investment, financing and efficiency decisions in the application of resources and strategies necessary for the benefit of the business.

Analysis and Presentation of Financial Statements Consolidated, Projection of financial information for investment and financing decision making. Direct participation in corporate restructuring with affiliated companies in Mexico, USA, Chile, Peru, Guatemala, Costa Rica, El Salvador, Honduras and Dominican Republic and expansion project in countries of South America.

Responsible for financial decisions, planning and administration of cash and corporate cash flow and budget control with significant achievements in the decrease of operating, financial and cost of production. Investment management and hedging instruments in derivatives markets.

Management and Administration of financing sources, with direct participation in negotiation and obtaining working capital credit lines, factoring and financial leasing.

Implementation of solid internal controls in the cycle of expenses and revenues involving the administrative, operating, sales and customer service areas; Comprehensive business intelligence systems with significant achievements in cost reduction, elimination of deviations.

Implementation of online payment systems with national and international bank institutions. Management and application of effective accounts receivable and customer relationship strategies.

Apr 2004 – May 2008 TANRICH INVESTMENT
Tanrich Investment Consultant Overseas LLC.
Financial Manager
Development and management of derivative market investment portfolio, executing financial market analysis and operations on derivatives, with significant capital gains. Increasing and conservation of customer and investor portfolio thru development of market expansion strategies.

Participated in the design of investment models and strategies in markets with high volatility of derivatives, debt and capital, with important greater than expected results for investors.

Determination of investor profile and execution of a customized investment plan focused on clients equity objectives, needs and risk tolerance.

May 2001 – Apr 2004 GRUPO RM
Grupo Morquecho
Financial Comptroller
Responsible for accounting, fiscal and financial activities, including the process of implementation of internal controls of all business areas, analysis of variation and explanation of accounts to general management. Also, responsible for the corporate consolidation process, ensuring the integrity of the financial statements and preparation of the monthly, quarterly and annual reports requested by general management and the external audit group.

Preparation and analysis of financial information related to lines of credit, management of leasing contracts, debt amortization and fluctuation analysis in outsourcing operations as well as personnel management and human resources management, budget and payroll review, calculation Of taxes LISR, LIVA and attention to SAT requirements.

Review and discuss with the external audit the annual report of the branches of the region, informing later on the observations found and making detailed proposals for adjustments and recommendations for improvement.

Management of cash flows of the group and portfolio of international investment, stocks, currencies, raw materials.

Preparation and control of budgets and preparation and analysis of Individual and Consolidated Financial Statements to General Management as well as cost analysis and special control reports.

Jan 1998 – Apr 2001 PRICEWATERHOUSECOOPERS
PricewaterhouseCoopers, S.C.
Auditor senior
Application of International Standards (IFRS) and Sarbanes - Oxley Law as well as in the evaluation and implementation of internal controls and process reengineering for the efficiency and productivity of daily activities in audited companies and direct participation in Due Diligence processes of mergers and acquisitions.

Audit and Statement of Financial Statements and Preparation, analysis and interpretation of financial statements, presentation of improvements in comprehensive information systems.

Analysis of calculations and procedures in the accounting information and production processes, cost reduction, Revision and quarterly reports to the stock exchange, for clients in various industries according to Sarbanes - Oxley Law as well as the design and application of operating and administrative procedures for customers of different areas and industries.

Bachelor in Public Accountancy Academic Excellence

• Hong Kong. Volatility in international financial • market investment instruments,

• Consultant in Investment strategies. • • Analysis and Interpretation of historical and budgeted financial statements. • • Strategic planning and investment projects. • • Financial fundamentals • • Make investment decisions • • Management accounting • • Business Valuation • • Fundamentals of Project Management •

Academic Training

MBA Master of Business Administration Finance

2015– 2017 Universidad Latinoamericana ULA

Apollo Global Education

Bachelor in Public Accountancy Academic Excellence

1994 – 1998 Universidad of Guadalajara CUCEA Zapopan, Jal

Other Courses

Balanced Scorecard and Key Performance Indicators
Running a Profitable Business

Understanding Financial Ratios

Communication Basics Fundamentals of Leadership 

Fundamentals of Public Relations Communication with confidence 

Improve your judgment
Critical thinking
Develop your Leadership Philosophy

Business Innovation