Luis Arturo Herrera Canales

Machine Learning Specialist with 4 years of experience in predictive modeling and algorithm development.

Proficient in key algorithms including Transformers, Linear Regression, and Neural Networks. Demonstrated

ability to leverage data analytics in devising digital strategies for business solutions and community

engagement

Spearheaded the initiative to design and implement data-driven models, enhancing digital marketing

strategies and driving measurable results .Entrusted with the responsibility of classifying social media

users based on their interactions with various accounts using machine learning algorithms, which

refined targeted marketing efforts.

Universidad de Guadalajara

Relevant Coursework:

Bachelor in Economics (2016 - 2020)

Economic Theory, Economic Development, Money and Banking, Economic Development, Economic

Institutions, Econometrics, Advanced Statistics, and Public Finance.