Brand Associate - Ciudad de México - ABBVIE
Descripción
Actively engage with multiple stakeholders in order to foster gathering of insights.- Support implementation of Marketingled initiatives including supporting coordination with partner agencies to deliver appropriate campaign content, logistic support for cycle and kickoff meetings, patientfocused solutions and multichannel and digital campaigns.
- Share In-Field best practices, and support In Field Teams in their tactical executions in order to align In-Field Team activities
- Support marketing colleagues in the development of Marketing materials, in gathering information for forecasting, KPI monitoring and budget tracking as appropriate.
- Liaise with Commercial Excellence to execute market research and customer interviews to inform Brand Planning.
- Bachelor's Degree or equivalent, marketing qualifications preferred.
- Sales or customerfacing experience and/or experience of working in other functions preferred.
- Understands the market, range of customer and stakeholder needs as well as issues related to the therapy area, the healthcare environment and evolving landscape.
- Knowledge of the pharmaceutical industry business, policies, and procedures.
- Knowledge of basic marketing skills and principles for conducting market research.
- Digital knowledge and experience
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