Growth & Lifecycle Strategy Analyst - Ciudad de México - Clip

    Clip
    Clip Ciudad de México

    hace 8 horas

    Descripción

    Analista de Estrategia y Ciclo Vital

    En Clip buscamos a una persona estratégica, analítica y orientada a resultados para liderar iniciativas de retención y reactivación en el ciclo vital del comercio.




    Tu Desafío:

    • Mantener un monitoreo constante sobre el rendimiento de campañas de retención y reactivación (tasa de pérdida, tasa de recuperación, base activa, TPV e ingresos incrementales)

    Objetivos Clave:


    - Generar insights accionables sobre comportamiento comercial a lo largo del ciclo vital
    - Liderar proyectos estratégicos y pruebas A/B con hipótesis claras y métricas definidas
    - Desarrollar casos empresariales para nuevas iniciativas del ciclo vital
    - Optimizar continuamente las estrategias CRM, segmentación e engagement
    - Colaborar estrechamente con equipos: Producto, Marketing, CRM Y Data


    Cualidades Buscadas:


    • + 2 años en roles Growth; Analytics o Strategy;
      Experiencia previa en fintech pago-s. pagos asiaticos / industrias digitales Deseable

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