Campaign Execution Specialist - Huixquilucan, México - Marsh McLennan Companies

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    Description:

    Mercer, is a place where extraordinary individuals can do their best work and lead their best lives We believe in camaraderie and collaboration, no matter what your role, level, experience or background.

    Mercer is seeing a motivated and talented Campaign Execution Specialist who will require an intermediate or advanced level of expertise using a marketing automation software such as Microsoft Dynamics , Marketo, Hubspot, etc. and have at least a basic knowledge of email marketing. This position will be based on our

    What can you expect?

  • A fast-paced environment with a group of creative, passionate, and skilled marketers.
  • You will have the opportunity to work with our dedicated team of marketing professionals to enhance processes, ensure that campaigns are successful, and goals are met.
  • To work collaboratively and cross-functionally with the Campaign Execution Leader and US practice marketers to execute campaign strategies and tasks, as it relates to marketing strategy.
  • Must be flexible and adaptive to changing requirements and timelines to support high priority business needs. Should be able to manage multiple projects and priorities with multiple stakeholders with ease and authority.
  • To partner across marketing capabilities with technology, digital and brand teams where applicable to deliver excellence.
  • What is in it for you?

  • A company with a strong brand, with experience developing solutions for today and tomorrow's toughest challenges.
  • A culture of internal mobility, diversity, inclusion and collaboration.
  • Generous time away from the office and paid time off to give back through non-profit community service; flexible work culture.
  • Employee Resource Groups which provide access to leaders, relevant volunteer and mentoring opportunities, and interactions with counterparts in industry groups and client organizations.
  • We are excited to offer the following benefits to all our colleagues: Health and welfare benefits, tuition assistance, K and other retirement savings programs, employee assistance programs – physical, mental and financial.
  • We will count on you to:

  • excellence for email nurture campaigns, webinars, surveys, newsletters and events, using marketing automation tools such as and/or Marketo.
  • Be an individual contributor, receiving assignments from the Campaign Execution Managers and/or the CET Leader.
  • Create and/or manage databases/target lists.
  • Create and test lead gen forms and UTMs.
  • Set up A/B testing to improve ROI, conversion and sales growth.
  • Provide complete, accurate and timely campaign execution that meets the marketing objectives.
  • Collaborate with the Campaign Execution Managers or CET Leader to create email campaign reporting using a number of technology platforms including Microsoft Dynamics, Marketo, Qlik etc.
  • Balance time and priorities with required business service level agreements (SLAs)
  • Work with associated Campaign Execution Managers to ensure execution of best practices, compliance, and brand guidelines.
  • Meet with Campaign Execution Managers and/or other Campaign Execution Specialists regularly to troubleshoot common issues and improve efficiency in delivery.
  • Create campaign digital assets such as web forms.
  • What you need to have:

  • Bachelor's degree in Marketing, Communications, Advertising, Information Systems, Business Management or related field.
  • 3+ years related experience.
  • Experience with email marketing and marketing automation software, specifically Microsoft Dynamics and/or Marketo, although experience with Hubspot, Pardot and others would be relevant. Experience with HTML is a bonus.
  • Experience or high learning capability with project management tools such as Adobe Workfront or Wrike and event/webcast platforms such ON24, GlobalMeet or similar software.
  • Understanding of email and web performance metrics.
  • Must be flexible and adaptive to changing requirements and timelines to support high priority business needs. Should be able to manage multiple projects and priorities with multiple stakeholders.
  • What makes you stand out?

  • Excellent English speaking and writing skills.
  • Strong attention to detail and project management skills.
  • Understanding of basic statistics for ROI analysis.
  • Ability to work with large excel databases, sort/compare lists.
  • Strong Excel and PowerPoint skills.
  • CRM software experience (ie: Salesforce, MS Dynamics) a bonus but not required.
  • Collaborative – willingness to work in team environment with colleagues around the world.