Social Media Manager - Tijuana, México - Confie - (cuenta madre 2020)
Descripción
Summary
The position is responsible for l
eading and managing paid social campaigns for
Facebook and TikTok for our auto insurance, franchise, and Confie Mexico initiatives.
They will also manage display and
YouTube campaigns. They are responsible for both
lead nurture and lead generation campaigns across our multiple platforms.
Responsibilities
- Responsible for developing and executing a digital lead generation strategy for paid media channels, including Facebook, Instagram YouTube and display
- Creates and presents media plans, with a strong focus on digital acquisition for bottom of funnel conversion
- Manages and optimize daytoday paid social campaigns to drive qualified traffic/leads to company brands
- Creates and tests targeting, creative, bidding strategies, landing pages, and more to maximize lead results and quality of leads/traffic
- Leads our customer nurture campaigns across Google display, Meta, TikTok, etc.
- Develops top of the funnel and awareness methods to expand our audience on existing channels
- Leads design team in creative process to find wining creative that drives good conversion rates
- Works with external partners (Google/Facebook) to brainstorm new and innovative growth strategies
- Provides weekly and monthly reporting to internal leadership teams for each business unit
- Analyzes performance to provide marketing insights to improve performance, conversion rates, and lifetime customer value
- Exceptional analytical capability, able to rapidly and independently arrive at campaign insights such as query behavior, audience segmentation and successful page strategies to optimize the conversion rate
- Manage a growing team of 1+ media specialist/s
What are we looking for?
Required:
- Bachelor ́s degree or Master ́s (desirable)
- Specialized knowledge such as Financial analysis and Accounting
- Modality: Work from home
- Work schedule: Monday to Friday
Language Level:
- Advanced english
Computational Level:
- Use of Office: Word, Excel, Power Point, Etc.
- ERP Systems, Power BI, Hyperion.
What can Seguros Confie offer you?
- Engaging and supportive work environment. That is how we were voted as the "Best Call Center in Tijuana" for 202
- Being part of a team where you can balance your personal and professional life. We've created a great environment for our team members to experience a healthy worklife balance.
- Employee engagement events
- Perks and discounts
- All employees at Seguros Confie can ask for three extra paid days off after their first 90 days with us
- Private Health Insurance and more
- All law benefits
Visit our web sites
Tipo de puesto:
Tiempo completo
Horario:
- Turno matutino
Prestaciones:
- Caja de ahorro
- Programa de referidos
- Seguro de gastos médicos
- Seguro dental
- Trabajar desde casa
- Vacaciones adicionales o permisos con goce de sueldo
Tipos de compensaciones:
- Bono trimestral
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