Website Specialist - Xico, México - Nielsen

Descripción

At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey.

By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed.

We champion you because when you succeed, we do too.

Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve.

We enable your best to power our future.

Nielsen's marketing team is tasked with unlocking revenue growth by solidifying and strengthening our domain authority and effectively connecting with our target audience at key (and measurable) moments that matter throughout the buyer journey.

Our work drives the growth of Nielsen's customer base, lifetime value, and business outcomes by creating and implementing a segment-driven approach to all marketing activities from messaging and positioning to strategy creation, execution, and measurement.

We succeed through the development of data & insight-led strategies, innovative ideas, and creativity along with exceptional execution and continual optimization.

About the jobThis role will be responsible for executing engaging digital experiences that resonate with Nielsen's audiences and will play a crucial role in ensuring the successful implementation and ongoing maintenance of the Nielsen Corporate Website and will partner collaboratively with teams in managing website requests and ensuring the execution of the digital experience is inline with stakeholder goals.

This position ensures that Nielsen's content engine operates smoothly by coordinating processes, personnel and technology to execute top-tier digital content and campaign experiences at scale.

ResponsibilitiesCreates, updates and manages content and landing pages onNielsen.comServe as a WordPress power-user and other centralized web operations tools, building and updating web pagesReview website assets ensuring all requirements are ready for executionWith an eye for design, partner with stakeholders, educating them on WordPress capabilities and requirements to design optimal digital experiences across devices that create brand preference and drive business needsPartner with SEO manager execute their optimization plan for organic searchSupport reporting and measurement for stakeholders by implementing a content categorization and tagging systemPartner with the Website Strategist and Product Manager to develop and streamline workflows to increase efficiency, effectiveness and scalabilityBe an advocate for digital best practices, in collaboration with content creators and designers across the organizationWorking StyleHave a roll up your sleeves and get it done attitude – it is not enough to have great ideas, you must be able to get stuff donePlaying well with others is a must.

Teamwork is how the best work gets done.
Build working relationships inside and outside the organizationWork independently on a small team with a tremendous amount of responsibilityWork in a dynamic environment where new projects and pop-up oftenAbility to navigate ambiguity and evolving dynamics with a structured approachExcited by generating and adopting new ways of workingIntellectually curious and collaborative with a strong work ethicEnergetic, passionate, with an appetite to growQualificationsMinimum of 3+ years experience in B2B Marketing, Media, and/or related fieldBachelor's Degree in Communications, Marketing, Technology or related fieldStrong proficiency with WordPress and Content Management SystemsFundamental knowledge of the interplay between content, technology and peopleExperience with digital and web content execution and optimizationExperience with Yoast or similar SEO pluginsExperience with Google AnalyticsA proactive, goal-oriented team player able to work independently and collectively in a fast-paced environmentAbility and interest in learning new web-based tools or platformsEnergetic, passionate, with an appetite to grow#LI-YL1

#J-18808-Ljbffr