- Support in the development of the division's marketing strategy.
- Working and managing activities with KOLs.
- Development of communication campaigns and product positioning.
- Support in education activities, courses and congresses. Follow-up of documentation before and after events.
- Creation of patient outreach strategies.
- Development of positioning strategies in digital channels.
- Communication with suppliers and purchasing for different activities.
- Proposals for improvements and new initiatives to consolidate the different products with different customers.
- Approach with medical and educational associations.
- Strong communication and collaborative skills
- Open minded and resolutive skills
- Curious and creative
- Willing to learn and interest in business.
- Bachelor's degree in marketing, communications, biomedical engineering or related field.
- 2 years marketing relevant experience (Preferred Pharma or Medical Device Industry)
- Excellent organizational and time management skills.
- Ability to work as part of a team.
- Technically capable, excellent communicator and presentation skills.
- Advance English.
- Outstanding analytical skills and experience with reporting and data analysis
- Hands on experience with marketing software and technology
- Knowledge of the principles of pricing structure, forecast management and marketing plan development.
- Experience with market analysis, audience segmentation, email campaigns, delivery monitoring, and reporting.
- Experience in follow-up, development, and implementation of digital strategies, with different platforms (google ads, social media, mailing).
- Collaboration on the development and follow-up of strategic projects for the different B2B, B2C and B2G channels.
- Management of internal and external suppliers.
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Marketing Specialist II - Benito Juarez, México - Boston Scientific
Descripción
Additional Locations: N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing – whatever your ambitions.
At Boston Scientific, we want you to bring your unique strengths to our team. We are committed to empowering women, supporting the LGBTQ+ community, and creating opportunities for individuals with disabilities. We believe that your diversity is our strength, and we are committed to fostering an environment where you can not only thrive but also bring your authentic self to work. As an equal opportunity employer, we wholeheartedly welcome applications from all qualified candidates, regardless of who you are or where you come from.
About the role
Manage the process for Endo marketing, increasing effectiveness, efficiency, and compliance. Support marketing operations' overall mission of continuous improvement in marketing processes.
Your responsibilities will include
Competences
Required qualifications
Preferred qualifications
Requisition ID: 583057
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you