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Data And Insights Director - Xico, México - Mediamonks
Descripción
Media.Monks, a global marketing agency, is seeking a dynamic and experienced professional to join our team as the Data & Insights Director for the LATAM region.
This pivotal role involves leading and enhancing our data capabilities to serve our social media clients across the LATAM landscape.
The ideal candidate will bring extensive experience in data analytics & strategic insights to drive impactful results and will be instrumental in shaping our data and insights strategy, ensuring that our social media initiatives are informed by actionable intelligence.
Key Responsibilities:
Strategic Data Leadership:
Develop and execute the data strategy for social media clients within the North and South America regions.
Provide thought leadership in data analytics, ensuring alignment with business objectives.
Team Management:
Oversee three critical teams:
Insights Team, Media Connections Planning, and Media Specialists.
Foster a collaborative and high-performance culture within each team.
Set clear objectives and key performance indicators (KPIs) to ensure team success.
Client Engagement:
Collaborate closely with clients and client teams to understand their data-related needs and deliver tailored solutions.
Act as a trusted advisor to clients, providing insights and recommendations to enhance their media strategies.
Data-Driven Decision-Making:
Champion the use of data as a critical asset for informed decision-making across the organization.
Ensure that data insights are effectively communicated to various stakeholders.
Performance Analysis:
Utilize data-driven insights to assess campaign/AON Programs performance and identify areas for improvement.
Implement continuous optimization strategies to maximize results.
Innovation and Technology:
Collaborate with regional leadership in defining a value offering for Social.
Monks in the region that integrates a Paid Media perspective in Social and uses data analysis and interpretation as the foundation for decision-makingStay abreast of industry trends and emerging technologies in social data analytics.
Identify opportunities for innovation and implement new tools or methodologies to enhance data & insights capabilities.Cross-Functional Collaboration:
Work closely with other departments, such as Strategy and Creative, to integrate data-driven insights into overall client strategies.
Collaborate with counterparts from other Regions of the data & media Practice to share best practices and ensure consistency in approach.
Qualifications:
Proven experience in a leadership role within data analytics in a social media or digital marketing context. Exceptional leadership and people management skills, with a track record of building and developing high-performing teams. Strategic mindset with the ability to translate data insights into actionable business strategies. Excellent communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical stakeholders. Demonstrated experience in defining value offerings, particularly in the context of Paid Media within the Social domain.
Education and Experience:
Bachelor's or Master's degree in a relevant field (Data Science, Business Analytics, Marketing, etc.).
A minimum of 10 years of experience in data analytics and leadership roles within the media, advertising, or marketing industry is required.
If you are a forward-thinking leader with a passion for leveraging data to drive business success, we invite you to apply for this exciting opportunity at Media.
Monks.#LI-VM1
#LI-Hybrid
About Media
Monks:
Media.
Monks is the purely digital operating brand of S4Capital plc that connects 8,600+ digital natives across one global team.
We are united by a mission to shift industries forward and pave the path towards ambitious outcomes so our clients and our people can realize their full potential for growth.
Our unified model combines solutions in media, data, social, platforms, studio, experience, brand and technology services to help our clients continuously reinvent themselves throughout increasingly rapid cycles of disruption.
Our efforts to shape culture, build innovative technologies and unlock the future of growth have earned recognition from numerous esteemed panels:we maintain a constant presence on Adweek's Fastest Growing lists , regular recognition at Cannes Lions, inclusion in AdExchanger's Programmatic Power Players , the title of Webby Production Company of the Year , a record number of FWAs, and have earned a spot on Newsweek's Top 100 Global Most Loved Workplaces 2023.
Together, these achievements solidify our experience in digital innovation, excellence in craft, and commitment to personal growth.While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information.
Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process.
While Media.Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website ( ) and will never ask for payment or bank account information during the recruitment process.
Disclaimer:
Responsible for resourcing and implementing security controls for your teams processes and systems Responsible that all your personnel apply information security in accordance with the established information security policy Interested?
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Monks does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.
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