- Gestionar y optimizar el CMS WordPress de la empresa para garantizar una funcionalidad fácil de usar y un diseño optimizado para la conversión.
- Crear, mejorar y mantener nuestras páginas web utilizando HTML y CSS.
- Implementar estrategias SEO para mejorar los rankings de búsqueda orgánica y dirigir tráfico de alta calidad al sitio web.
- Planificar, ejecutar y optimizar campañas globales SEM, incluyendo estrategias PPC.
- Utilizar técnicas de optimización de la tasa de conversión (CRO) para mejorar nuestras campañas globales y estrategias de marketing entrante.
- Instalar, configurar y mantener HubSpot CRM, asegurando que capturamos, gestionamos y utilizamos los datos de nuestros clientes de manera efectiva.
- Utilizar técnicas de web scraping para extraer datos útiles para las estrategias de marketing.
- Gestionar campañas de publicidad de pago en Facebook, LinkedIn, YouTube y Twitter.
- Supervisar las campañas de marketing por correo electrónico, desde el diseño de plantillas hasta el seguimiento y la elaboración de informes.
- Imprescindible poseer
experiência de al menos dos años - Experiência demostrada en marketing digital, SEO, SEM y CRM.
- Dominio de CMS (WordPress), HTML, CSS y herramientas de web scraping.
- Conocimientos avanzados de GTM gestión de pixels
- Sólidos conocimientos de Google Analytics, campañas PPC y CRO.
- Experiência práctica con HubSpot CRM.
- Inglés B2, conversacional o superior.
- Comidas diarias de lunes a viernes en restaurante.
- Horario diario flexible.
- Un entorno de trabajo vibrante y multicultural.
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Marketing Assistant - Hermosillo, México - Stockholm Precision Tools
Descripción
Asistente de Marketing
Stockholm Precision Tools es una empresa líder en tecnología de medición de trayectoria en todo el mundo, y actualmente estamos buscando un/a Digital Marketing Assistant altamente motivado/a para unirse a nuestro equipo.
Como Especialista en Marketing Digital, serás responsable de mejorar nuestra marca y expandir nuestra presencia global a través de estrategias digitales efectivas.
Por lo tanto, la persona que desempeñe el puesto será experta en la gestión de varias plataformas digitales y poseerá un profundo conocimiento de las tácticas de marketing digital.
Principales responsabilidades:
Habilidades requeridas para el puesto:
Beneficios con los que contarás:
Estamos deseando dar la bienvenida a nuestro equipo a un/a especialista en marketing digital comprometido/a, que ayudará a dar forma a nuestra presencia digital y nos impulsará hacia un éxito continuado.