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    Trade Marketing Digital Innovation - Mexico City, México - Nestlé

    Nestlé
    nestlé background
    De jornada completa
    Descripción

    Position Snapshot

    Desarrollar y coordinar la ejecución de activaciones para el canal de NCDT y generar estrategias digitales para incrementar el Engagement.

    Position Summary

    A day in the life of...

    • Generar estrategias digitales de valor para poder incrementar el Engagement
    • Asegurar el funcionamiento correcto de la plataforma para la operación, en conjunto con todas las áreas involucradas (IT, proveedor, Trade marketing, Supply, etc)
    • Asegurar el cumplimiento de los KPI ́s (CCC, Dropsize, F.C, etc.)
    • Contribuir al fortalecimiento de relación comercial con los clientes mediante el envío de campañas y contar con el resultado de experiencia de estas (Delivery Rate, Response Rate y Conversion Rate)
    • Analizar la data y el impacto que se tuvieron de las estrategias creadas para validar su efectividad
    • Digitalización de los clientes y retención de la base

    What Will Make You Successful

    • Con experiencia de 2 – 5 años en trade marketing, canales digitales, manejo de herramientas de redes sociales (Google Analytics o Meta Business Platform)
    • Licenciatura concluida marketing, comunicación, administración o afin
    • Paquetería Office: Excel, Power Point, Word – Nivel Avanzado
    • Google Analytics / Meta Business – Nivel Intermedio
    • Nivel de Inglés: Intermedio Avanzado
    • Conocimiento deseable en el área de consumo masivo, en el canal de detalle


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