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    Operations Program Manager, Growth Marketing - Mexico City, México - Scale

    Scale
    Scale Mexico City, México

    hace 4 días

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    Descripción

    We are seeking a Growth Marketing Manager with a proven track record in scaling companies through innovative marketing strategies and a deep understanding of digital advertising platforms, particularly LinkedIn Ads. The ideal candidate will be data-driven, creative, and adept at identifying and capitalizing on market trends to drive user acquisition, engagement, and retention.

    Responsibilities:

    Design, implement, and optimize comprehensive marketing strategies to drive growth across various channels, with a particular focus on LinkedIn Ads.

    Conduct thorough market research and competitive analysis to identify opportunities for growth and expansion.

    Manage and execute campaigns across multiple platforms, including SEO/SEM, email marketing, social media, and display advertising.

    Collaborate with cross-functional teams to align marketing strategies with overall business goals.

    Utilize analytics and data-driven approaches to evaluate the effectiveness of marketing campaigns and identify areas for improvement.

    Stay updated with the latest trends and best practices in online marketing, growth hacking, and relevant digital marketing platforms.

    Manage marketing budgets efficiently, ensuring maximum ROI.

    Qualifications:

    3-4 years of experience in growth marketing, with a strong focus on digital advertising and LinkedIn Ads.

    Demonstrated success in designing and executing successful marketing campaigns.

    Proficient in analytics tools (, Google Analytics, Mixpanel, Tableau) and experience in data analysis to drive marketing decisions.

    Strong understanding of conversion rate optimization (CRO) principles and best practices.

    Excellent communication and collaboration skills, with the ability to work effectively across different teams.

    Bachelor's degree in Marketing, Business, or a related field.

    Professional Experience at a StartUp or Tech Company.

    Bonus Qualifications:

    Able to read and understand SQL.

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